How many times have you seen an overcomplicated, overpopulated and busy ad, poster or social media post? It can be an immediate turn-off. If it’s too difficult to get the info you need from any medium it’s easier just to […]

Before you start Have a think about what you want the blog to achieve? Is it social shares or comments? Click-throughs to your web site? Or, possibly ranking on search engines (SEO)? Your objective is important in relation to the […]

Digital Marketing is any form of marketing that exists online. It encompasses all marketing activities that use an electronic device or the internet as a source of communicating a brand or sales promotional message. While traditional marketing occupies print ads, […]

No matter how large or small your business, a refreshing brand audit should become an annual ritual. The top 5 things to consider: Is your image and that of your company honestly representative of your business? Professional and formal or […]

I’d like to share with you why even small and medium sized businesses should focus on developing a content marketing strategy, the key elements of the customer journey when it comes to content, and much more. Just 5 to 6 […]

Core values are what support your vision, shape the culture within your company and reflect your business values.  Core values are your company’s principles, beliefs, or philosophy. They can be reflected in the colours and fonts you use and the […]