Marketing specialist
Sunara Spires, better known as Susie, is an independent Marketing Consultant based in South West London that has never failed to deliver over-and-above client expectations
My core strengths
The ever-evolving creation of customer acquisition strategies fuels my infectious enjoyment of the work I manage and help to produce. Each day, I can educate, influence, inspire, action, learn and more. I make things happen; developing tactical ideas, bringing marketing campaigns to life and seeing the results, all hugely rewarding and pain free for my clients.
Expertise
I’ve worked at the coal face of marketing and business development ever since I left Art College to start my first job in Soho, London. My career began in a creative services studio supplying top ten agencies with major campaign collateral. I quickly grew that business and developed its offering to service direct clients too. After selling this company I moved to a larger design agency in Richmond where I worked through the ranks to become Director of Digital Development and then Managing Partner. During my management, the agency grew and increased its offering to become a full-service award-winning and accredited Ad Agency. This has given me a breadth and depth of experience across all marketing communication channels, campaign management and performance analytics. I now consider myself client-side, using my skills to grow companies through good marketing. I see the whole marketing picture and how everything fits together, not just one element in isolation of another. I ensure you have the appropriate resources to drive your marketing activity, giving you more time to focus on your business.
I cost-efficiently project manage marketing communication initiatives from brand refreshes and website redevelopments to integrated direct response marketing campaigns that would be a time-consuming drain for my clients. I get involved by acting as the project director, creating business generation forecasts, media schedules and outsource suppliers. I expertly manage media, design and digital agencies as my client’s main point of contact, ensuring budgets are kept to and deadlines are met. If you need someone to take this admin-heavy task off your hands, so you can continue to run your business, my experience gained running an advertising and web development agency becomes invaluable.
If you’re determined to get the basics better and build on your company’s sales & marketing capabilities, get in touch for some inspiration and support.
I’ve helped plan and execute revenue generating sales and marketing campaigns, refined strategic capabilities, improved Marketing ROI and delivered real growth to
